Effective Date: July 16, 2025
Welcome to What Not to Not (whatnottonot.com). We are committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your choices regarding your information when you visit our website.
By using What Not to Not, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We collect several types of information from and about users of our Website, including:
- Personal Information You Provide Directly:
- Comments: When you leave comments on our blog posts, we collect the data shown in the comments form, and also your IP address and browser user agent string to help spam detection. An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
- Contact Forms/Emails: If you contact us via a contact form or email, we will collect your name, email address, and the content of your message.
- Newsletter Subscriptions (if applicable): If you subscribe to our newsletter, we will collect your email address.
- Automatically Collected Information:
- Log Data: Like many website operators, we collect information that your browser sends whenever you visit our Site (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
- Cookies: We use “cookies” to collect information. Cookies are small data files placed on your device. We use cookies for various purposes, including to operate and improve our Website, analyze usage, and remember your preferences. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
- Google Analytics: We use Google Analytics to collect information about your use of the Website. Google Analytics collects information such as how often users visit this site, what pages they visit when they do so, and what other sites they used prior to coming to this site. We use the information we get from Google Analytics only to improve this site. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use (https://marketing.google.com/analytics/terms/us.html) and the Google Privacy Policy (https://policies.google.com/privacy). You can prevent Google Analytics from recognizing you on return visits to this site by disabling cookies on your browser.
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To operate and maintain our Website.
- To improve, personalize, and expand our Website.
- To understand and analyze how you use our Website.
- To develop new products, services, features, and functionality.
- To communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the Website, and for marketing and promotional purposes (if you have opted in).
- To process and respond to your comments, inquiries, and requests.
- To find and prevent fraud.
- To send you newsletters if you have subscribed to them.
3. How We Share Your Information
We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties except in the following circumstances:
- Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as website hosting, data analysis, email delivery, and marketing services. These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or a government agency request).
- Business Transfers: If What Not to Not is involved in a merger, acquisition, or asset sale, your personal information may be transferred as a business asset. We will provide notice before your personal information is transferred and becomes subject to a different Privacy Policy.
- With Your Consent: We may share your information with your consent or at your direction.
4. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).
For comments, if you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
5. Your Data Protection Rights
Depending on your location, you may have the following data protection rights:
- The Right to Access: You have the right to request copies of your personal data.
- The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- The Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
- The Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- The Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
- The Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us through the Contact Us page.
6. Third-Party Links
Our Website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
7. Security of Your Information
The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
8. Children’s Privacy
Our Website is not intended for anyone under the age of 13 (“Children”). We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your Child has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from children under 13 without verification of parental consent, we take steps to remove that information from our servers.
9. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us.